Try as I may, I’ll never be able to recreate my mother’s cooking recipe. It’s a science; a tried-and-tested formula that took her years to master. (Time well spent, if you ask me.)
But the thing about recipes is that they provide us with a starting point– a list of the elements we need to produce an intended outcome. From there, it’s up to us to put them together.
When Industry Leaders or Executive started talking about Digital Disruption and adoption in Enterprise all of suddenly it turned into a more destination for marketers to explore.
What does my mom’s cooking recipe have to do with this?
Well, while many were quick to see results from the Disruption, others felt hesitant about whether or not they should give it a go. And without a clear formula for how to approach the unfamiliar skill, many continue to remain sidelined today. A digital strategy is no more buzz word. A digital strategy is often characterized by the application of new technologies to existing business activity. To start, let’s get you there.
There are three ways to approach it which I called Digital Strategy Basics as I tried to capture in image below
Stay tuned to learn more or all about D2 – that I called Digital Disruption!
